
Cover Story
Two launches. Two companies. Two billionaires.
By Cat Hofacker
February/March 2025
The debut of Jeff Bezos’ New Glenn rocket design vividly illustrated the contrast between Blue Origin’s “step by step, ferociously” approach and the “break it till you make it” philosophy that Elon Musk and SpaceX have embraced for the Starship-Super Heavy vehicles. Cat Hofacker analyzes the competing approaches, their origins and what’s at stake.